For professionals seeking a flexible, service-based business built on skills they already have, SmartPA offers a compelling route into franchising. This established virtual assistant and business support brand combines proven processes, technology and a supportive network to help franchisees build a thriving remote-working business.
Franchise · B2B Services
SmartPA Franchise
Home-based virtual assistant franchise with CPD-accredited training from £9,950
£10kk
investment
100
UK locations
What you need to get started
Total investment
The indicative amount to open, as stated by the franchisor.
£9,950
What it's about
- Founded
- 2012
- Locations
- 100
- Type of business
- Virtual assistant and business support services franchise
- Company
- SmartPA
Fact sheet
Inside SmartPA
The right questions before you start
The concept at a glance
SmartPA is a business support and virtual assistant franchise founded in 2012, delivering administrative and executive support services to organisations ranging from small businesses to large multinational corporations. The brand has grown to around 100 locations internationally, combining skilled teams with proprietary methodology, automation and generative AI tools to remove administrative burden from client businesses. Rather than operating traditional bricks-and-mortar outlets, SmartPA franchisees work within a flexible, largely home-based model, offering outsourced PA, admin and executive support on a scalable basis.
The company was founded with a clear mission: to modernise the administrative support sector through efficient, technology-enabled practices while offering genuinely flexible working opportunities. This ethos has shaped a franchise model built around empowerment, professionalism and quality service delivery.
Why join this franchise?
SmartPA stands out in the business services sector for several reasons:
- Low overheads: a home-based, remote-delivery model avoids the costs and risks of retail premises.
- Recognised training: a CPD-accredited training programme underpins the brand's reputation for professional development and consistent service quality.
- Collaborative delivery model: the brand's distinctive team-based service approach ensures clients receive reliable, consistent support while reducing pressure on individual franchisees.
- Growing sector: demand for outsourced admin and virtual support continues to rise, driven by remote working trends, digital transformation and businesses seeking flexible workforce solutions.
- International network: with a presence in multiple countries, franchisees join an established global brand with ongoing support and a strong professional community.
Who they're looking for
SmartPA typically attracts candidates aged between 35 and 55 with a background in administrative, executive or operational support roles. Former personal assistants, project managers, HR and finance professionals, and those returning to work after a career break often find the model particularly well suited to their skills and lifestyle needs. Beyond experience, SmartPA looks for strong organisational and communication abilities, a professional and detail-oriented approach, and genuine entrepreneurial drive. This is an active, hands-on business opportunity rather than a passive investment, so candidates should be motivated to build client relationships and grow their own service business within the SmartPA framework.
Requirements and investment
SmartPA has structured its franchise to be accessible, with no requirement for liquid capital beyond the total investment needed to launch. The total investment to get started, including initial fees, stands at £9,950. This covers the licence to operate under the SmartPA brand, training and the tools required to begin trading. As an ongoing, service-based business, franchisees benefit from relatively low running costs compared with premises-based franchises, with income generated through client contracts for admin and executive support work.
Key facts
- Year founded: 2012
- Locations: around 100
- Average annual turnover: £70,000
- Total investment: £9,950
If you have the professional background, organisational skills and drive to build your own flexible business supporting other companies, SmartPA could be the ideal next step. Request further information today to find out more about becoming a SmartPA franchisee.
How much does a SmartPA franchise cost?
The total investment is £9,950, which includes the licence to trade under the brand, initial training and the tools needed to start. No additional liquid capital is required, and the home-based model keeps running costs lower than premises-based franchises.
What are the requirements to become a SmartPA franchisee?
Candidates are typically aged 35 to 55 with experience in administrative, executive or operational support — former PAs, project managers, HR and finance professionals often fit well. Strong organisation, clear communication and genuine entrepreneurial drive matter, as this is a hands-on business rather than a passive investment.
How many locations does SmartPA have?
The network has grown to around 100 locations internationally since its founding in 2012. Franchisees operate a flexible, largely home-based model rather than traditional bricks-and-mortar outlets, delivering outsourced admin and executive support remotely.
What support does SmartPA offer its franchisees?
Franchisees complete a CPD-accredited training programme and gain access to the brand's proprietary methodology, automation and generative AI tools. A distinctive team-based delivery approach shares the workload across the network, so clients receive consistent service while individual franchisees face less pressure.
How much can a SmartPA franchisee earn?
The franchisor reports an average annual turnover of around £70,000. Income comes from client contracts for admin and executive support, and the low-overhead remote model means running costs stay modest compared with retail-based businesses.
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SmartPA
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