For entrepreneurs seeking a creative, community-driven business model, Wine & Design offers a unique franchise opportunity built around guided art instruction and a laid-back social experience. Combining accessible painting classes with a casual, drink-friendly environment, this brand has carved out a distinctive niche in the growing experiential entertainment sector.
Franchise · Beauty & Fitness
Wine & Design Franchise
Paint-and-sip studios since 2010 with corporate, school, and mobile party formats
How much does a Wine & Design franchise cost?
Franchise fee
Amount paid when signing the contract
Total investment
Estimated total budget for the opening
Ongoing royalty
Advertising royalty
Locations worldwide
Figures declared by the franchisor — sources and verification date at the bottom of the page.
What it's about
- Founded
- 2010
- Type of business
- Paint-and-sip art and entertainment studio franchise
- Company
- Wine & Design
Fact sheet
Inside Wine & Design
The right questions before you start
The concept at a glance
Founded in 2010 in North Carolina, Wine & Design pioneered a franchise concept centered on approachable, instructor-led art classes. Depending on state regulations, guests can bring their own beverages or attend hosted events with wine and other drinks available. The studios are designed to be family-friendly, welcoming both casual painters and groups looking for a fun night out. Beyond the standard in-studio class, the brand has built flexible event formats including corporate team-building sessions, private parties, school programs, and mobile paint parties that can be hosted at outside venues.
Why join this franchise?
Wine & Design stands out in the franchise landscape by tapping into the experiential economy — customers increasingly value shared activities and memorable outings over traditional retail purchases. Franchisees benefit from:
- A recognizable, established brand with over a decade of operating history
- Multiple revenue streams, from public classes to private and corporate bookings
- Flexible business formats, including mobile and off-site event options
- A concept that thrives on repeat business and word-of-mouth referrals
- Broad appeal across demographics, including families, corporate groups, and social gatherings
Who they're looking for
Wine & Design franchisees tend to be hands-on operators who enjoy building relationships within their local community. Because much of the studio's growth comes from partnerships with corporations, schools, and event planners, ideal candidates should be comfortable with active marketing, networking, and sales-oriented outreach. Strong organizational skills are also important, since franchisees are typically responsible for scheduling instructors, managing event calendars, and overseeing day-to-day studio operations — especially during the early growth phase.
Requirements and investment
Specific financial requirements such as liquid capital, total investment, and franchise fee are not disclosed in the available information and can vary based on lease terms, build-out costs, and local licensing requirements for any alcohol service. Prospective franchisees should expect ongoing costs typical of franchise systems, such as royalty fees and marketing contributions, though exact figures were not specified in the source material. Interested candidates are encouraged to reach out directly for a full breakdown of the financial requirements associated with opening a location.
Key facts
- Year founded: 2010
- Headquarters: North Carolina
- Business model: Paint-and-sip studios with public classes, private events, corporate bookings, and mobile parties
- Market focus: Primarily suburban communities
If you're passionate about creativity, community engagement, and building a business around memorable experiences, Wine & Design could be the right fit. Reach out today to request more information and take the first step toward becoming a Wine & Design franchisee.
How much does a Wine & Design franchise cost?
When was Wine & Design founded?
What event formats does a Wine & Design studio offer?
Who is the ideal Wine & Design franchisee?
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Sources and data verification
The figures on this page come from the following sources:
- Wine & Design (sito ufficiale) — "Wine & Design Stands Out in Paint and Sip Segment with Five Revenue Streams Under One Franchise Fee": startup costs $69.950–$221.200 incl. franchise fee $25.000 (2020)
- Wine & Design (sito ufficiale) — "Five Reasons Why Prospective Franchisees Should Invest in Wine & Design": stessa cifra di startup cost/franchise fee, e conteggio "80 locations across 22 states" (2020)
The first step is the brochure
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Wine & Design
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