For entrepreneurs who love travel and want to build a flexible, home-based business, Cruise Planners offers an accessible entry point into the travel industry. As one of the largest home-based travel agency franchise networks in the United States, Cruise Planners equips independent advisors with the tools, supplier relationships, and technology needed to sell cruises, resort vacations, tours, and luxury travel experiences — all without the overhead of a traditional storefront.
Franchise · Travel & Hospitality
Cruise Planners Franchise
Home-based travel agency franchise from $10,995 with advisors in all 50 states
What you need to get started
Total investment
The indicative amount to open, as stated by the franchisor.
What it's about
- Founded
- 1999
- Type of business
- Home-based travel agency franchise specializing in cruises, resorts, tours, and luxury travel
- Company
- Cruise Planners Holdings, Inc.
Fact sheet
Inside Cruise Planners Franchise
The right questions before you start
The concept at a glance
Founded in 1999 and franchising since 2005, Cruise Planners operates under Cruise Planners Holdings, Inc. and has grown into a nationwide network of independent travel advisors spanning all 50 states. The business model is fully remote: franchisees run their agencies from home, using the company's proprietary booking and customer relationship management (CRM) platform to manage bookings, marketing, and client communications. Rather than charging clients directly, franchisees typically earn commissions from airlines, cruise lines, resorts, and tour operators on every booking they generate.
Why join this franchise?
Cruise Planners is built around low overhead and high flexibility. Because there's no physical location to lease or staff to manage, the barrier to entry is significantly lower than in many other franchise categories. Franchisees benefit from:
- Established relationships with major cruise lines, resorts, and tour operators
- Proprietary technology for bookings, marketing, and client management
- The credibility and buying power of a nationally recognized travel brand
- The ability to work from anywhere, on a schedule that fits their life
- A business that can be scaled from part-time to full-time as the client base grows
The commission-based revenue model means income potential is directly tied to sales performance, offering ambitious advisors room to grow their earnings over time.
Who they're looking for
Cruise Planners does not require prior travel industry experience — the franchisor provides training, supplier onboarding, and systems designed for newcomers. What matters most is a genuine passion for travel combined with strong sales, networking, and marketing instincts. Ideal candidates are self-motivated, comfortable working independently, and willing to invest time in building a client base, whether they're starting part-time alongside another job or diving in full-time from day one.
Requirements and investment
Cruise Planners is positioned as one of the more affordable franchise opportunities in the travel sector. The total investment to launch the business — including initial franchise fees — starts at $10,995, making it accessible to a broad range of first-time business owners. Specific figures for liquid capital and average annual revenue are not publicly disclosed and vary by franchisee performance and market. Prospective franchisees should note that Cruise Planners does not guarantee an exclusive territory, meaning advisors may operate in overlapping geographic or online markets alongside other franchisees within the same system.
Key facts
- Year founded: 1999
- Franchising since: 2005
- Network: Independent advisors across all 50 U.S. states
- Total investment: from $10,995
- Business model: Home-based, commission-based revenue
If you're ready to turn a love of travel into a flexible, home-based business backed by an established brand, now is the time to explore what it takes to become a Cruise Planners franchisee. Reach out today to request more information and start your journey toward franchise ownership.
How much does a Cruise Planners franchise cost?
Can I run a Cruise Planners franchise from home?
How do Cruise Planners franchisees make money?
Do I need travel industry experience to join Cruise Planners?
Does Cruise Planners offer exclusive territories?
Sources and data verification
The figures on this page come from the following sources:
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Cruise Planners Franchise
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Cruise Planners Franchise
Investment from $10,995