Franchise · Food & Restaurant

Dish’d Franchise

Delivery-only virtual brands that turn spare kitchen capacity into new revenue

$15,000
personal capital
USD 19kk
investment
70
U.S. locations

How much does a Dish’d franchise cost?

Personal capital

Own funds required to complete the financing

$15,000

Total investment

Estimated total budget for the opening

$18,500

Locations in the U.S.

70

Figures declared by the franchisor — sources and verification date at the bottom of the page.

What it's about

Dish'd offers a fresh way for restaurant, takeaway and dark kitchen operators to grow revenue without opening a new physical location. By licensing one or more of its ready-to-run virtual brands, existing food businesses can tap into delivery platforms like Deliveroo and UberEats and generate extra sales from the kitchen capacity they already have.

Fact sheet

Founded
2023
Locations
70
Type of business
Virtual restaurant brands / food delivery franchise
Company
Dish'd

Inside Dish’d

Dish’d — 1 Dish’d — 2

The right questions before you start

The concept at a glance

Founded in 2023, Dish'd was built around a simple observation: many commercial kitchens have unused capacity, and delivery apps have created massive demand for niche, well-branded virtual concepts. Rather than opening new physical restaurants, Dish'd equips existing kitchens with additional delivery-only brands that run alongside their primary business. The portfolio currently includes Eugreeka!, Leb + Nom and Wingology, each crafted to perform well on delivery apps and appeal to different customer cravings. In just a couple of years, the network has expanded to roughly 70 partner kitchens.

Why join this franchise?

Dish'd stands out because of its low-friction setup: there's no dine-in space to build, no major renovation, and no need for additional front-of-house staff. Partners simply plug a proven virtual brand into their current kitchen operation. The company provides full support across menu development, marketing and delivery app management, letting operators focus on food quality and fulfillment while Dish'd handles brand positioning and platform optimization.

  • Multiple proven virtual brands with strong delivery performance
  • Low-risk, low-investment model that uses existing kitchen infrastructure
  • Scalable — add more brands as your operation grows
  • Full support with menus, marketing and delivery platform management
Who they're looking for

Dish'd is looking for quality-driven owner-operators who already run a restaurant, takeaway or dark kitchen and take genuine pride in food consistency and customer satisfaction. No prior franchising experience is required, but candidates should be hands-on, detail-oriented and comfortable following established systems. The brand favors long-term partners interested in scaling — many current partners already operate multiple Dish'd brands from a single kitchen.

Requirements and investment

To join the network, candidates should have liquid capital of around $15,000. The total investment to launch, including an initial franchise fee of approximately $4,000, is estimated at around $18,500 — a notably accessible entry point compared to traditional restaurant franchises, since no new physical location or major buildout is required. Ongoing costs are tied to platform and brand usage rather than large recurring royalties, though exact fee structures should be confirmed directly with the franchisor.

Key facts
  • Year founded: 2023
  • Number of locations: approximately 70 partner kitchens
  • Average annual revenue: around $400,000
  • Franchise fee: approximately $4,000
  • Liquid capital required: approximately $15,000
  • Total investment: approximately $18,500

If you already run a food business and want to add new, proven revenue streams without the cost and complexity of opening another location, Dish'd could be the right fit. Request more information today to learn how you can become a Dish'd franchise partner and start growing your delivery sales.

How much does a Dish'd franchise cost?
The total investment is approximately £19,000, including a franchise fee of around £4,000. Candidates should have about £15,000 in liquid capital — a modest entry point because no new premises or major refit is needed.
How does the Dish'd model work?
Operators license ready-made, delivery-only virtual brands — including Eugreeka!, Leb + Nom, and Wingology — and run them from their existing kitchen with the same staff and equipment. Each brand includes menus, branding, marketing, and delivery app integration.
What are the requirements to become a Dish'd franchisee?
The network targets existing restaurant, takeaway, or dark kitchen operators who already understand food standards and consistency. No franchising experience is required, but partners must follow established systems and commit to quality on every order.
How many locations does Dish'd have?
Since launching in 2023, the network has grown to 70 partner kitchens across the UK. Many partners run several virtual brands at once, adding new revenue streams as their business scales.
How much can a Dish'd franchise earn?
The brand reports an average annual turnover of £400,000. Results depend on how many virtual brands an operator runs and on performance across delivery platforms such as Deliveroo and UberEats.

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Dish’d

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Dish’d

Investment $18,500